How to Set Up Google Local Services Ads (5-Step Guide)

If you’re looking to generate more local leads, Google Local Services Ads are one of the most effective ways to do it.

Marketing Dribble podcast: The biggest mistakes in local advertising and how to avoid them

Local marketing expert Hannah Zora Strong chats to the Marketing Dribble podcast about everything small businesses need to know about local advertising in 2026 – a conversation packed with practical, no-nonsense advice you can actually use.

Zora Marketing Invited to Downing Street Alongside North East Female Founders

Hannah Strong, founder of Zora Marketing joined 50 female founders from across the North East for an evening with the Chancellor; all recognised for the role they are playing in building and growing businesses across the region.

How to Use Google Ads for Local Brand Awareness Campaigns

Learn how to run hyper-targeted Google Ads campaigns that make your brand known in your local area, and how to measure the results.

Interview with Jyll Saskin Gales for PPC Zone: How to Use Google Ads to Build Your Local Business

Hannah chats to Jyll Saskin Gales on PPC Zone to share how to structure and optimise Google Ads campaigns to attract local customers. Discover location targeting, extensions, store visit tracking, and Local Services Ads. 

The Art of Juggling Motherhood and Self-Employment: How Two Freelancers Built Thriving Businesses Around Family Life

Freelancing mums share their secrets to balancing business and family life. Honest insights on flexibility, burnout and finding your rhythm.

Sold Out Offers interview: How to Work Less, Earn More, and Finally Find Peace in Your Business

Hannah chats to Ceels Lockley on Sold Out Offers to share how she’s created a family-friendly business while prioritising both peace and profit.

We Built This Business interview: How to Get More Local Customers with Google Ads

Hannah chats to Dan Osullivan from We Built This Business about how to attract more local customers and boost your sales. Learn how to optimise campaigns, improve ROI, and grow your small business online and in-store.

Cracking the Code of Local PPC: Expert Insights from Hannah Zora Strong

Discover expert local PPC tips from UK Google Ads specialist Hannah Zora Strong. Learn how to optimise campaigns, use LSAs, and grow smarter.

How to Use Google Ads E-commerce Campaigns for Local Businesses

How to connect your online store to Google Ads to drive local e-commerce sales and in-store pickups.

How to Use Google Ads to Drive Footfall to Your Local Business

Learn how to set up Google Ads campaigns that drive real-world footfall. This guide covers store visit tracking, local targeting, and campaign structures that boost in-person visits.

How to Use Google Ads Lead Generation for Local Businesses

Learn how to set up Google Ads lead generation campaigns for local businesses, track results by area, and bring in more high-quality local enquiries.